Amber Hestla

Amber Hestla is Lead Investment Strategist behind Profitable Trading's Income Trader, Profit Amplifier and Maximum Income. She specializes in generating income using options strategies that minimize risk by applying skills she learned on military deployments and intelligence training to the markets.

While deployed overseas with the military, Amber learned the importance of analyzing data to forecast what is likely to happen in the future, a skill she now applies to financial markets. Prior to that, Amber studied risk management working undercover. While risk management is no longer a matter of life and death, she believes it is the most important factor in long-term trading success.

And although she makes her living in the markets, she continues to study the markets and trading daily. Her writing has been featured in trading magazines including the Market Technicians Association newsletter, Technical Analysis of Stocks & Commodities and Stocks, Futures and Options in the United States, and Shares, a weekly trading magazine published in the United Kingdom.

Analyst Articles

Election years always bring out predictions about which stocks will do best under the next administration. These predictions are usually little more than informed guesses since no one really knows what policies will be implemented until after a president takes office and begins… Read More

Stock picking is an art and a science. The art of stock picking relies on the skill to choose the right stock at the right time. It’s possible to do this in a more consistent manner through the technical analysis of a stock… Read More

With all of the talk recently about the Federal Reserve, QE-infinity, the “Fiscal Cliff” and a possible slowdown in 2013, it’s understandable that most investors’ minds have been on precious metals. Not only do they typically serve as safe havens during uncertain times, but they’ve also enjoyed great runs during… Read More

A little anecdotal evidence goes a long way. It’s one thing to see the numbers on the page. It’s another thing to be out in the marketplace and actually see what a company is doing. This kind of boots-on-the-ground reconnaissance is one of the best ways to find what I call The Next Big Thing. In the past few months, I’ve been all over the country — in more airports than I can count. And, as I always do, I’ve made it a point to take a look around. And what I… Read More

A little anecdotal evidence goes a long way. It’s one thing to see the numbers on the page. It’s another thing to be out in the marketplace and actually see what a company is doing. This kind of boots-on-the-ground reconnaissance is one of the best ways to find what I call The Next Big Thing. In the past few months, I’ve been all over the country — in more airports than I can count. And, as I always do, I’ve made it a point to take a look around. And what I see, increasingly, is store displays for the SodaStream, manufactured by SodaStream (Nasdaq: SODA). This $730 million Israeli company — which has outpaced the S&P 500 during the past six months — makes specialized machines and supplies that let people make custom soft drinks at home. I first told my Game-Changing Stocks readers about SodaStream a little over a year ago. At the time, the product was only available on a limited basis and was not being advertised. Today, it’s in practically every major retailer (including Wal-Mart, Target and BestBuy) and you might even see a commercial or two on TV… Read More